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Fitness Business Management

Learn how to manage a personal training program, department, or facility as a strategic business with this innovative online course.

$2,595.00 (USD)

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schedule
                                200 Course Hrs
                            

                                Code
                                    GES403
                            
calendar_today
                                6 Months
                            
grid_onOpen enrollment
speedSelf paced

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Overview

A successful fitness business is about more than burning calories and building muscles. To be competitive in the business world, you need to know about strategic planning, accounting, marketing, human resources, customer relations, and more. This course will prepare you to implement a successful business system in private or commercial health clubs, medically-based fitness facilities, community wellness centers, personal training studios, physical therapy clinics, YMCAs, JCCs, college centers, recreational settings, or corporate fitness centers. This course was developed to establish an industry-standard in fitness management education.

A competitive advantage offered in this course is the Optional Field Internship. Students who take advantage of this option will be able to practice the fitness management concepts they've learned about through an internship in a health and fitness setting. This course is offered in partnership with the IDEA Health & Fitness Association, Health Club Managers, Inc., and Personal Fitness Professional (PFP). IDEA provided content and curriculum for the course, and, as a student, you'll receive a complimentary six-month subscription to the digital edition of the IDEA Fitness Journal. Health Club Managers, Inc., a health club staff and management training company provide graduating certificate students with a preferred discount on their services. PFP provides students with a free three-year subscription. The subscription includes eight print issues of their magazine per year, a bi-monthly e-newsletter, a digital magazine, and access to an interactive website with blogs, polls, articles, and much more.

The American College of Sports Medicine's Professional Education Committee certifies that "Educational Fitness Solutions" meets the criteria for official ACSM Approved Provider status from 2019 – December 2022. Providership # 672784.

Continuing Education Credits/Units

This course may qualify for CECs/CEUs for the following organizations. Please contact the course provider to obtain the latest information.

American College of Sports Medicine (ACSM)
American Senior Fitness Association (SFA)
International Sports Science Association (ISSA)
Health and Fitness Professionals Association (HFPA)
National Federation of Professional Trainers (NFPT)
National Strength Professional Association (NSPA)
National Posture Institute (NPI)

Objective

Outline

Business Development and Entrepreneurship in Fitness
1. Business Fundamentals
2. Being a Fitness Manager
3. Understand Key Manager Skill-Sets
4. Sales and Marketing
Financial Principles and Business Concepts
1. Major Types of Financial Statements
2. Budgetary and Forecast Spreadsheets
3. Apply Financial and Accounting Principles to Start a Fitness Business
4. The Basics of the Federal Tax System
Marketing, Sales, and Customer Service Management
1. Consumer Buying Behaviors in the Fitness Industry
2. Customer-Centric Focus
3. Transform Customer Satisfaction to Customer Loyalty
4. Why Customers Buy or Don't Buy a Particular Club Service
Fitness Management and Business Administration
1. The Role of the Human Resources Department
2. The Job Description of a Fitness Professional
3. Staff Development
4. How Staff Development, Business Development, and Customer Service Management Work Together
Elective Program: Optional Field Internship in Fitness Business Management
1. Intern for a total of six weeks, 60 hours with professionals in the fitness and health industry for a practical experience working with members at fitness facilities and health centers
2. Network and interact with professionals in the health and fitness industry
3. Develop a professional goal statement and review career opportunities
4. Improve your ability to obtain employment or operate your own health and fitness facility

Requirements

Prerequisites

Instructor

FAQs

Can I register for a course if I am an international student?

Yes, ed2go courses are completely online. However, keep in mind that not all certifying bodies or industry-specific certifications are recognized internationally. Please review your country's regulations prior to enrolling in courses that prepare for certification.

Does this course prepare for a certification?

No.

When can I start the course?

This course is open enrollment, so you can register and start the course as soon as you are ready. Access to your course can take 24-48 business hours.

How long does it take to complete this course?

This course is self-paced and open enrollment, so you can start when you want and finish at your own pace. When you register, you'll receive six (6) months to complete the course.

What if I don't have enough time to complete my course within the time frame provided?

The time allotted for course completion has been calculated based on the number of course hours. However, if you are unable to complete the course, contact the student advising team to see what options you may have available to work out a suitable completion date. Please note that an extension fee may be charged.

What kind of support will I receive?

The course instructor will be available by email to answer any questions and provide feedback on your performance. Occasionally, your course may be supported by a team of industry experts. You will also receive support from the student advising team.

What happens when I complete the course?

Upon successful completion of the course, you will be awarded a Certificate of Completion.

Am I guaranteed a job?

This course will provide you with the skills you need to obtain an entry-level position in most cases. Potential students should always do research on the job market in their area before registering.

Can I get financial assistance?

This course is non-credit, so it does not qualify for federal aid, FAFSA and Pell Grant. In some states, vocational rehab or workforce development boards will pay for qualified students to take our courses. Additionally, some students may qualify for financial assistance when they enroll, if they meet certain requirements. Financing is available from select schools. Learn more about financial assistance.

How can I get more information about this course?

If you have questions that are not answered on our website, representatives are available via LIVE chat. You can also call us at 1-877-221-5151 during regular business hours to have your questions promptly answered. If you are visiting us during non-business hours, please send us a question using the "Contact Us" form.

Where and how do I perform my Optional Field Internship course?

You have three unique options for placement in a six-week, 60-hour internship experience. You may elect to intern at an approved partnered internship site, at a facility of your choice either in the U.S. or internationally (with course coordinator and instructor approval), or at a facility with which you're currently employed.

The internship program requires students to establish informational interviews approximately four weeks prior to the internship start date with several different internship site locations. An internship information packet will be provided to guide you in the process of setting up an internship, if you're interested in this opportunity. NOTE: Students do need to receive CPR certification and approval by the course coordinator prior to beginning the Optional Field Internship Program.

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Business hours are Monday to Friday, 9am to 9pm Eastern Time.

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