Training Programs

Graphic Arts

Marketing Design Certificate

Contact: Tammy Zdunic
517-371-7670 tzdunic@michamber.com

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Marketing Design Certificate

This course focuses on design for marketing and business—creating logos, advertisements, communications, and more. You'll learn Photoshop and Illustrator while gaining fundamental technical and aesthetic skills.

$3,295.00 (USD)

phone Call Us: 517-371-7670

schedule
                                360 Course Hrs
                            

                                Code
                                    GES502
                            
calendar_today
                                12 Months
                            
grid_onOpen enrollment
speedSelf paced

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phone Call Us:

517-371-7670

Overview

This marketing design certificate program is all-encompassing, teaching you both the technical skills and creative artistry needed to succeed in the industry. You will learn how to apply fundamental marketing principles to your designs, to cater to the needs of businesses of all sizes and make the maximum impact on your clients' bottom line.

Throughout this marketing design course, you will engage in a wide range of projects that will enhance your expertise in various areas, including marketing concept development, retouching, compositing, illustration, advertising design, logo design, and corporate branding. These hands-on projects will provide you with invaluable experience in real-world, business-focused design scenarios.

A key focus area of this marketing design training is mastering the essential software programs that every marketing designer should be proficient in, such as Adobe Photoshop and Illustrator. Gaining expertise in these in-demand tools will equip you with the necessary skills for digital image preparation and vector illustration. Additionally, you will learn about foundational design concepts, such as color theory, typography, and identity design, which are crucial elements in effective marketing design.

By enrolling in our Marketing Design Certificate course, you will develop technical proficiency and cultivate your creative abilities. Allowing you to build a strong foundation in this exciting field and create compelling marketing and identity pieces.

Objective

Outline

Requirements

Prerequisites

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Instructor

Jeremy Bratt

Jeremy Bratt is a graphic designer, design coordinator, and teacher with thirty years of experience. He has worked recently as a design coordinator for corporate identity, branding, and packaging projects. He managed the re-branding and packaging for French cookware manufacturer Tefal when at Lewis Moberly. At Siegal & Gale, he designed and coordinated a number of corporate identity projects for the Spanish market. Currently, he is a partner at a design and communication consultancy, designing and coordinating all corporate, print, and packaging work.

Bruce Bicknell

Bruce Bicknell is an instructor, illustrator, animator, web and graphic designer, and video editor. In his career, he has worked on projects for Adobe Systems, ATI, PhotoShop Elements Techniques, MacTribe, Yellow Machine, and Mac Design, to name a few. Bicknell holds degrees in Computer Animation and Web Development from the International Academy of Design and Technology.

Michael Hamm

Michael Hamm is a freelance designer and web developer with over a decade of experience in the creative field. Based in Washington state, Michael provides design solutions for clients across the country through his company ClayEdward Design. Prior to working on his own, Michael worked for JPMorgan Chase in Houston, Texas as an interactive designer. His work has been published in various web design books and magazines and he is a regular contributor to Layers Magazine. In addition, he has served as technical editor on several design books published by Friends of Ed. Michael recently co-authored Introduction to Web Design Using Dreamweaver published by Glencoe/McGraw-Hill. Michael is an Adobe Certified Instructor in Adobe Illustrator and has a Diploma in Graphic Design from the Art Institute of Houston. Michael is the founder, designer, programmer, and writer of PointsandPaths.com, a website that grew from his passion for illustration software and all things vector.

Boris Margolin

Boris Margolin is a graphic designer with 10 years of experience. He earned a BS in Graphic Design at Mount Ida College and has worked as an in-house designer for several international corporations including CIGNA, MetLife, and Nypro. His work has ranged from advertising to identity design, brand development to web administration. In his spare time, he runs a niche design company catering to unconventional companies and emerging markets.

FAQs

What is the average marketing designer salary?

According to Glassdoor, the average marketing designer salary is $62,278 per year in the U.S., with a total potential salary of $68,434 annually, including additional pay like cash bonus, commission, tips, and profit sharing.

Does this course prepare you for a certification?

No.

When can I start the course?

This course is open enrollment, so you can register and start the course as soon as you are ready. Access to your course can take 24-48 business hours.

How long does it take to complete this course?

This course is self-paced and open enrollment, so you can start when you want and finish at your own pace. When you register, you'll receive twelve (12) months to complete the course.

What if I don't have enough time to complete my course within the time frame provided?

The time allotted for course completion has been calculated based on the number of course hours. However, if you are unable to complete the course, contact the student advising team to see what options you may have available to work out a suitable completion date. Please note that an extension fee may be charged.

What kind of support will I receive?

Our courses are designed to accommodate various learning preferences. Depending on the course structure, you may get different forms of support. Self-paced courses are designed to be user-friendly and independent, minimizing the need for external support. In courses with instructors, our direct platform support feature includes opportunities for questions, discussions, and remediation, with email and phone support available for select courses. Our student advising team is available to guide you on program requirements and administrative requests, but they do not provide assistance with course content. Our goal is to provide you with the necessary support for success, whether it's through self-paced exploration, direct communication, or guidance from our advising team.

What happens when I complete the course?

Upon successful completion of the course, you will be awarded a Certificate of Completion.

Am I guaranteed a job?

This course will provide you with the skills you need to obtain an entry-level position in most cases. Potential students should always do research on the job market in their area before registering.

Can I get financial assistance?

This course is non-credit, so it does not qualify for federal aid, FAFSA and Pell Grant. In some states, vocational rehab or workforce development boards will pay for qualified students to take our courses. Additionally, some students may qualify for financial assistance when they enroll, if they meet certain requirements. Financing is available from select schools. Learn more about financial assistance.

How can I get more information about this course?

If you have questions that are not answered on our website, representatives are available via LIVE chat. You can also call us at 1-877-221-5151 during regular business hours to have your questions promptly answered. If you are visiting us during non-business hours, please send us a question using the "Contact Us" form.