With this program, you’ll learn the scope of digital marketing before diving deep into pay per click training to make sure the ads you're paying for are bringing a return. You’ll gain a comprehensive, cross-discipline approach to designing, building, and maintaining campaigns.
Once you learn how to bring users visit your site, you will advance to conversion training to learn how to keep them engaged and how to compel them to convert. You’ll enjoy a comprehensive overview with real examples of what works, what doesn't, and what steps you can take to test your ideas.
When you share the appropriate message with your audience and help your audience take the right actions, you’re on the track to becoming a huge asset for any company utilizing online advertising.
We now offer the OMCP® Paid Search Professional program with an exam voucher included!