• CATALOG
  • FINANCIAL ASSISTANCE
  • MILITARY
  • LOGIN
University of New Mexico, Continuing Education Division
Home > Training Programs > Marketing and Sales > OMCA® Web Analytics Associate (Voucher Included)
CALL
NOW

855.520.6806

Fill out the form below

Close Window

Thank you for your interest in this program. We should be contacting you shortly.

Close Window

OMCA® Web Analytics Associate (Voucher Included)

analytics-courses
$1,595.00 (USD)

OVERVIEW

DETAILS

OUTLINE

  1. Introduction to Online Marketing
  2. OMCA® Digital Marketing Foundations
    1. SEO Foundations
    2. Social Media Foundations
    3. Content Marketing Foundations
    4. Conversion Optimization Foundations
    5. Web Analytics Foundations
    6. PPC Foundations
    7. Mobile Marketing Foundations
    8. Email Marketing Foundations
  3. OMCP® Web Analytics Practitioner
    1. Introduction to Web Analytics
    2. Data Collection
    3. Key Performance Indicators (KPI) & Analytics Techniques
    4. Segmentation
    5. Actionable Web Analytics Reporting
    6. Web Data Analysis Guide
    7. Qualitative Research
    8. Experimentation & Testing
    9. Competitive Intelligence Analysis
    10. Multi-Channel Analytics
    11. Dashboards
    12. Industry Models, Complex Measurement, and Approaches
    13. Social Media Analytics
    14. Google-Specific Techniques & Reports

REQUIREMENTS

PREREQUISITES

INSTRUCTOR

FAQS

University of New Mexico, Continuing Education Division
Division of Continuing Education
1634 Univeristy Blvd. NE
Albuquerque, NM 87131 US
MAIN CONTENT

Copyright © Education To Go. All rights reserved. The material on this site cannot be reproduced or redistributed unless you have obtained prior written permission from Education To Go. Education To Go and ed2go are registered trademarks of Education To Go, a part of Cengage Learning.