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Training Programs Marketing and Sales Certified Social Media Manager
Contact: Tammy Zdunic
517-371-7670 tzdunic@michamber.com
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Certified Social Media Manager

This Certified Social Media manager course provides comprehensive training and certification in social media management, equipping you with the necessary skills to effectively manage and optimize social media campaigns for businesses and organizations. Through this course, you can gain expertise in social media strategy, analytics, content creation, and community management.

Certified-Social-Media-Manager
$2,595.00 (USD)
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Overview

Objective

What you will learn

  • Developing a social media strategy: Learn how to develop a social media strategy that aligns with your business goals, target audience, and industry trends. This will include understanding how to set goals, create a content calendar, and measure the success of your social media campaigns
  • Content creation: Learn how to create compelling and engaging social media content, including text, images, and video. This will include understanding how to use different types of content to achieve different goals, such as building brand awareness or driving conversions
  • Social media advertising: Learn how to create and manage social media advertising campaigns on platforms such as Facebook, Instagram, and LinkedIn with additional optional training for HubSpot, Twitter, and YouTube
  • Community management: Understand how to engage with your followers and manage your social media communities effectively. This will include understanding how to respond to comments and messages, handling negative feedback, and building brand loyalty
  • Analytics and reporting: Discover how to track and analyze social media metrics, such as reach, engagement, and conversions, using tools such as Google Analytics and social media analytics platforms.

How you will benefit

  • Develop in-demand skills: Social media management is a growing field, and employers are increasingly looking for candidates with social media management skills
  • Improve job prospects: Develop the skills and knowledge needed to succeed in the social media field and enhance marketable to potential employers
  • Gain practical experience: Obtain hands-on, practical experience using social media platforms and tools to effectively manage and optimize social media campaigns for businesses and organizations
  • Build a professional network: Participate in weekly networking calls with a community of over 46,000 members to help build your professional portfolio and connect with potential clients and a network of peers

Outline

Requirements

Prerequisites

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Instructor

FAQs

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Michigan Chamber of Commerce

600 South Walnut
Lansing, MI 48933 US
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